Tasks and Materials – CAGE Assessment

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  • CAGE Analysis

The purpose of this assignment is to conduct a cultural, administrative, geographical and economic analysis comparing the USA to two other countries.

Instructions

  • Select any two countries of your choice except China or India as are discussed in class as an example. Perform a CAGE analysis of the USA and the two countries.
  • Write an essay discussing your analysis and including a recommendation as to which country you would recommend to a U.S. based company wanting to expand in the future.
  • Each student will make a 5-minute Oral presentation that includes your Executive Recommendation explaining which country you would recommend to a U.S.-based company wanting to expand internationally, considering your findings in your written essay.
  • Must use Fortune 500 to choose company.

Your written essay must include

  • Four tables, one for each of the four dimensions of the CAGE analysis (Cultural, Administrative, Geographic and Economic).
  • Two or three paragraphs about cultural distance/commonality between USA and each country.
  • Two or three paragraphs about administrative distances/commonality between USA and each country.
  • Two or three paragraphs about geographic distance/commonality between USA and each country.
  • Two or three paragraphs about economic distance/commonality between USA and each country.
  • Executive Recommendation 2-3 paragraphs explaining which country you would recommend to a U.S.-based company wanting to expand internationally, considering your findings above.

Requirements

APA style formatting (Links to an external site.), between 1500-2000 words. Make sure you use proper headings/subheadings to differentiate the four dimensions.

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